So if Facebook users burn out on exchanging information through traditional walls and feeds, the company’s betting we will always need some mechanism to send messages back and forth. WhatsApp, which lets users send text and photos to other WhatsApp users’ phones for $1 a year, is seeing the messaging volume on its platform approaching that of the “entire global telecom SMS volume.”įacebook’s filing with the Securities and Exchange Commission says 70 percent of its 450 million users are active on any given day, meaning 315 million people are using WhatsApp daily. And it successfully bought Instagram for $1 billion.īut at $19 billion, WhatsApp’s value tops that of major corporations: For instance, Southwest Airlines is worth $15 billion.įacebook’s official statement lays out some of its reasoning. To put things in perspective, the social giant tried to purchase Snapchat for a fraction of that cost - $3 billion. Facebook’s purchase of messaging service WhatsApp - at a price tag of up to $19 billion - is its largest acquisition yet.
0 kommentar(er)
